Upcycling Cosmetics

Right now, upcycling is pretty much the hip thing. It’s taking objects that already exist in order to create a better product, whether it’s one that’s real, or perceived in this scape.

One example is some brands will use byproducts and wastes in their cosmetics, and they’re the main ingredients. Fruit that’s expired and withered, coffee grounds that are left over, and even olive leaves are being utilized in these packaging brands. The design of this is precisely on the elements that are considered waste otherwise, and this is an alternative that a lot of other beauty brands use, since this is something that offers a unique means for you to get the reusability that you need.

Upcycling in Packaging for Sustainability 

One thing that packaging design is aiming to do better is to spread joy, optimism, and also sustainability. With the brighter colors and the dominant messages on these ingredients, this is creating a design that’s far from quiet. There are images as well that create proactivity along with a trust that comes with the t that’s there, which is what makes a splash for a lot of people. 

Upcycling and a Circular Economy 

One thing that a lot of people are looking to make is a circular economy. This is of course something that’s created in order to balance out the effects of the linear economy. This is because the linear economy is not good for non-renewable resources, and it messes with waste management, making it poor, along with polluting the environment around you.

This new approach considers every stage of the life cycle of a product, from conception to the end of its life. This passes through production, consumption, and the like to promote sustainability and efficiency too.

Upcycling is one that returns its value to these materials in order to address biodiversity and the conservation of resources that are major concerns for people. Otherwise, these ingredients are pretty much burned out, and are then sent out to a landfill. This causes the methane emissions to emit, and this causes a lot of problems down the line.



Upcycling actually helps with preventing this and can prevent the spread of methane gasses in a lot of cases too. 

Upcycling is not a new idea, but it’s one that’s been around for a long time, but what is new is the practice of this being used in global contexts. First of all, natural or a bio labeled cosmetic comes with ingredients that are green, a formulation process, along with packaging that’s recyclable, or in high demand. This is why the trend has shifted consumer awareness of the need for environmental actions, and also, the need for better brand transparency. 

Consumers are able to see that the environment is changing, and we need to make more ethical purchasing decisions. Most millennials say that the sustainability of the product does influence the paying of certain products. And as well, customers are also becoming more and more engaged as well in the issues that are there including the social and environmental concerns that are there.



Then there are the supply chain concerns. Due to the pandemic, there have been some major issues with the supply chain, and a lot of companies are looking for alternatives. Upcycling is a hit trend, and it’s something that does work in the realm of cosmetics, which does already get under fire for ethical consumption.

Other markets are seeing a major change, and you can continue to see this with the decisions that they make for their items through the use of upcycling. 


No comments:

Post a Comment

Why Corrugated Packaging is the Future

As most companies shift towards e-commerce marketing, distributors are moving towards a more advanced packaging approach by relying on corru...